San Francisco - June 9, 2010 – Zynga today announced the launch of FrontierVille, a wild west-themed social game that allows users to tame the wilderness, grow a family, and build a thriving frontier town. The debut of FrontierVille comes on the heels of the recently launched Treasure Isle that quickly became the fastest growing Facebook application of all time and one of Zynga's most popular games with 25 million daily active users. FrontierVille launches on Facebook today at http://apps.facebook.com/frontierville/FrontierVille introduces a new western theme to the Zynga family and leads a new generation of social games by introducing new features including multiple avatars on a single screen under one player’s control. For the first time, Zynga is introducing virtual families allowing players to customize a spouse and raise a virtual family. Additionally, FrontierVille, the first game from the Zynga East studios, is a “living world,” where players contend with wildlife encounters, varying weather, and vegetation growth.
